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    “I’d Rather Do It Myself”

    The SF Chronicle business section profiled the owner of a small French bakery last week, and I was particularly struck by this quote: “I don’t depend on anyone else. I don’t depend on bankers. I don’t extend myself financially. I have the good things in life. I don’t need much more.” As he slides the St. Honore cake into the case, he says, “Let’s face it. I’m a dinosaur. I do most everything from scratch. “I don’t hire other people to do what I can do. I’d rather do it myself.” I think in many ways this is the appeal…